Episodes
Monday Apr 27, 2026
Monday Apr 27, 2026
Few companies in orthodontics have an arc as interesting as Candid's. The brand launched in 2017 as a direct-to-consumer aligner company, repositioned as CandidPro for general dentists, and has now relaunched as Oliv, built specifically for orthodontists.
In this episode of TDO: Live, Dr. Kyle Fagala sits down with Nick Greenfield, the CEO who has been at the center of all of it. Recorded live in Nashville at the Oliv launch event, the conversation walks through the full evolution of the company, what made the direct-to-consumer model untenable, why CandidPro pivoted toward general dentistry, and what finally convinced Nick that orthodontists needed a platform of their own. They also get into the harder questions around trust, long-term commitment to orthodontist-led care, and where the line between dentistry and orthodontics is heading.
It's a rare kind of conversation in our space. A CEO willing to sit down, take the hard questions head-on, and talk openly about what worked, what didn't, and what comes next.
Monday Apr 27, 2026
Monday Apr 27, 2026
Few companies in orthodontics have an arc as interesting as Candid's. The brand launched in 2017 as a direct-to-consumer aligner company, repositioned as CandidPro for general dentists, and has now relaunched as Oliv, built specifically for orthodontists.
In this episode of TDO: Live, Dr. Kyle Fagala sits down with Nick Greenfield, the CEO who has been at the center of all of it. Recorded live in Nashville at the Oliv launch event, the conversation walks through the full evolution of the company, what made the direct-to-consumer model untenable, why CandidPro pivoted toward general dentistry, and what finally convinced Nick that orthodontists needed a platform of their own. They also get into the harder questions around trust, long-term commitment to orthodontist-led care, and where the line between dentistry and orthodontics is heading.
It's a rare kind of conversation in our space. A CEO willing to sit down, take the hard questions head-on, and talk openly about what worked, what didn't, and what comes next.
Tuesday Apr 28, 2026
"The Orthodontic Podcast Is Dead" w/ Dr. Chris Cetta | Ortho Takes Ep. 5
Tuesday Apr 28, 2026
Tuesday Apr 28, 2026
Dr. Chris Cetta, host of the Illuminate Orthodontic Podcast, joins Ortho Takes with a take aimed squarely at his own format: the orthodontic podcast is dead. Chris traces the genre from its beginnings with Lance Miller's Elevate Orthodontics Podcast through the wave of shows that followed, and makes the case that the space has become oversaturated to the point of irrelevance. Viewership is down, options are everywhere, and Chris is convinced the audience has stopped caring.
In this conversation he breaks down the history of orthodontic podcasting, why so many shows have launched and stalled, what's actually happened to listenership across the profession, and what the decline says about where orthodontic media is heading next.
